Question:

Hi Malika,

I ‘m new to Twitter & Twittermoms and I am trying to find my way – but am a little overwhelmed. There is so much to learn, and although I used to pick up on this stuff quickly, I’m finding that I’m on a slow learning curve right now. I really appreciate your post for questions!
Here’s my situation:
I have been involved w/NM for several years, but about two years ago, I found a great wellness co. that I wanted to start building a business around. This lead me to Ann Sieg, who introduced me to a lot of Internet stuff, most of which I really didn’t understand…(but now I do). Then I found SBI and created my own website, www.all-natural-living.com . I spent quite a bit of time building that site, and I am not generating much income from it. I have finally figured out how to implement my NM company into the site and I’m hoping that it brings some leads. I have the website, a Blog (new), I have a ‘system’ set up with several landing pages…
Which should I concentrate on? Where should my lead funnel start? Then lead to what?
I hope this makes sense, sometimes I’m not even sure what I’m asking….

WAHMswer:

Hey Cathy,

Thank you for posting your questions here, I appreciate the opportunity to share some insights I’ve found along a journey similar to yours….[Are_PayPal_LoginPlease] except I found I found Mike Dillard, then SBI and Ann Sieg through an Interview with Ken Evoy .

As network marketers who are have "cut the apron strings" from our uplines we tend to feel (and rightfully so) like orphans out here in this big Internet marketing world. I know how it feels to not even know what questions to ask… when you don’t know how the whole thing even works!

I have reviewed your site and I must say you have an under utilized asset there!

To answer your question briefly, there are two things you need to have in place before you even start thinking about monetization. Both you have mentioned and have set up to some degree:

1. A Hub
2. A sales funnel

Your lead funnel starts at any point of contact a potential prospect has with you.

That includes your social network profiles, articles you write, videos you make, comments on the pages of "friends", even the questions you answer/ask in forums like this.

These initial points of contact then lead back to your hub where prospects get to learn more about you and the types of problems you can help people solve. You must establish yourself as an authority, a trend setter, or pioneer and your site as the place where you share this valuable information.

Your hub "houses" your sales funnel : Newsletter/ezine subscription boxes, banner ads, adsense, affiliate links, surveys, etc.

So make friends with the other business owners and customers with in your niche to see where your unique offer can fit in. Use this information to build your hub, sprinkle in your sales funnel that matches your target audience.

Then go make friends with more people partial and passionate about finding solutions to the problems you can help them solve and ask them to give you feed back on how well you are doing.

Tweak accordingly .

Did you find this helpful? I will discuss this further in a series of articles and videos on the official SavvyBusinessMom.com site and discussions and questions will be expanded in the private forums.

I’m in there more than I’m here so, let me know if you’d like an invitation.

Your partner in success,

Malika Duke
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