Fence sitter or B.S’er? I’ll let you be the judge.

I’ve known B. for about a year now when we met he confided in me that he’d only made 1 sale or a PLR (private label rights: someone else writes it, you sell it as your own) product. Since then, she’s had several failed attempts to sell other affiliate products using primarily PPC (pay per click).

He has also recently shared that his wife’s hours had been cut at work and he felt like the pressure is on. But yet the phone hasn’t rung with him on the other end (not like I’m holding my breath) and may never.

This is officially my last ditch attempt to help him get out of his own way…

If you are a team trainer, coach or consultant in any field this conversation assures you are not along in your struggle to help your clients and team members to get off the fence and just decide either way!

I’ll let you as the reader make up your mind of what you think of the text chat below. Continue reading »

Whenever someone “buys” from you whether its online of offline it’s a vote of confidence in who you are and what you stand for. It’s someone saying the know, like and trust you and the businesses, products and services your recommend. But, is like-ability and buy-ability something you can influence?

Attraction isn’t a choice but rather a response something that is triggered based your prospects perception of what they are observing. So, if you can create and control what is observed about your business, its products and services then you will control the “buy trigger” in your prospects mind.

The fact is we are all hypnotized by our own thoughts, desires, beliefs and fears. We only stand up and take notice of the things that immediately support our current belief about ourselves, out lives That’s how and why marketing works… and why it doesn’t.

It all just depends on if you are hitting or missing tapping into what your prospect think they need in the way they want it. Since more and more of your ideal prospects are searching for information and solutions on the Internet it has become even more important to communicate in an attractive way through our content (videos, audio, text, images).

Understanding and applying the principles below will mean the difference between having all the perceived pieces like a website, blog, list sign up box, social media profiles, etc. and still not experiencing the explosive business success you long for. Continue reading »

Your “about” page on your site will be one of the most popular pages on your website, blog and even social media profiles.

So why not make sure it’s doing it’s job of selling you as someone worthy of doing business with?

Continue reading »

Reverse prospecting is the an attempt both novice and/or clueless home business owners and network marketers use to solicit business for themselves by contacting YOU through your own marketing and ads.

In other words, you invest your time and money into making attractive advertisements online or off to attract new customers, clients and business partners yet another business owners calls to get you to do business with them.

Lame, huh?

But, very prominent especially online do to the email grabbing software and multiple points of contact.

This video Continue reading »

On December 21th and 23rd 2009, we can a pre-view call on how to make 2010 your business breakthrough year so you can start living the life you love! Below is a briefing of what was covered as well as your free MP3 download.

On the first call:

Having personal website has become a business necessity. But, for many of us it’s just another expense among a growing bunch of obsolete marketing tools (do you even use the yellow pages?)

But it doesn’t have to be that way.

If you have a website of your own and it’s not bring you a steady stream of highly qualified prospects who buy your products and services and/or join your sales team…

 

 2010 Biz Zen part1 [74:50m]: Play Now | Play in Popup | Download (112)

 

 2010 Biz Zen part2 [66:52m]: Play Now | Play in Popup | Download (9)

Malika,

I can’t tell you how frustrated I am with wordpress. I found some errors in a post and decided to just copy and paste the corrected article instead of trying to get wordpress to take the corrections. Now, it won’t hold anything I tell it to do. I put a space between paragraphs and it takes it out.

It suddenly colored some of my post blue and it took an hour to get it back to black because I had to do it almost paragraph by paragraph at least 2 to 3 times each. I have taken the whole thing out twice and started over and inserted the pictures and nothing seems to work.

Why should I not be able to decide how I want my post to look? Why should I have to take two hours to get a post in and still not get it done? That is where I stand now.Who do I talk to about getting it to do what I want? I am really angry at the people at wordpress for making this so difficult.

At this time, the first part of the post is a lighter black, almost gray than the rest of it. The paragraphs are all run together, and this after 2 hours of working on it.

I have a 10 am call tomorrow. After that, I really want your help please.

I assume you are asleep now, hope so. I’m going to bed now…  I am beginning to wonder if all of this is worth it if  I have to go through this every time I put something new in as I have for the past 3 or 4 posts.

Continue reading »

If you are ready this you have received your list of keywords and phrases. Now what do you do with them?? As far as evaluating your key work, it's general rule of thumb to use the words with numbers over 1000 in the 3rd column.

For the ones that you still love that don't fit the above over simplefied guidelines, we cab dig a little deeper into 'versions' of the words that may get you over the 1000 hump.

You can use these words to create all forms of content. You can use it in headlines, main body text, website “tags”, names of your categories, etc. Sprinkle it all around and use them often.

I created a new opt-in page based on Eben Pagan‘s “18 Point Sales Letter” (Conversion Summit: Session 5).  Like I mentioned last time, I used Google’s Website Optimizer to perform a split-test (sending 50% of traffic to the old optin page and 50% to the new optin page).

After running the experiment for 8 days (from Nov.18.09), the experiment showed that the new optin page had a 98.3% chance of outperforming the original.   The old page converted at 4.44% while the new page converted at 11.3%.

A 155% improvement in E-Course signups. Continue reading »

Today you will learn how to create one of the most important infrastructure of your home based business. Actually, this is the most vital part of any business and is largely either missing, misunderstood or under utilized.

It’s called your sales funnel.

This is where all roads lead to your bank account. It’s vital because it’s what guides your most valuable asset, your customer, to giving you money in exchange for your products and services. And the road is made up of content your create to help “sell-ucate” (selling as you educate) your prospect.

Without your seductive sales funnel you have nothing but hope that someone somewhere will eventually buy something just because they like you…. or feel sorry for you like that guy singing for change downtown.Continue reading »

Hi Malika:

I have been receiving info from you for about a year but am still not clear how or which of your products/services would be best for generating leads for me. Honestly, not even sure if it would be a good fit for my services.

Take a look at my site at www.stylestrategist.com. I offer messaging writing and style services. Would love to talk to you to find out what would work for me.

Tonya

Hello Tonya,

First I’d like to thank you for being a loyal subscriber! I’ve had several questions about how to decide IF and which of my products are best for generating lead for different businesses.

This is a fair question and I am grateful for the opportunity to explain further so you gain clarity for yourself. I’m making this a post on my site for you and others who have asked this question. Continue reading »