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Funny Business, Outrageous! »

[18 Feb 2010 | View Comments | ]

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Fence sitter or B.S’er? I’ll let you be the judge.
I’ve known B. for about a year now when we met he confided in me that he’d only made 1 sale or a PLR (private label rights: someone else writes it, you sell it as your own) product. Since then, she’s had several failed attempts to sell other affiliate products using primarily PPC (pay per click).
He has also recently shared that his wife’s hours …

Welcome Letter From The Publisher »

[10 Feb 2010 | View Comments | ]

Whenever someone “buys” from you whether its online of offline it’s a vote of confidence in who you are and what you stand for. It’s someone saying the know, like and trust you and the businesses, products and services your recommend. But, is like-ability and buy-ability something you can influence?
Attraction isn’t a choice but rather a response something that is triggered based your prospects perception of what they are observing. So, if you can create and control what is observed about your business, its products and services then you will …

Welcome Letter From The Publisher »

[28 Dec 2009 | View Comments | ]

Your “about” page on your site will be one of the most popular pages on your website, blog and even social media profiles.
So why not make sure it’s doing it’s job of selling you as someone worthy of doing business with?

Welcome Letter From The Publisher »

[27 Dec 2009 | View Comments | ]

Reverse prospecting is the an attempt both novice and/or clueless home business owners and network marketers use to solicit business for themselves by contacting YOU through your own marketing and ads.
In other words, you invest your time and money into making attractive advertisements online or off to attract new customers, clients and business partners yet another business owners calls to get you to do business with them.
Lame, huh?
But, very prominent especially online do to the email grabbing software and multiple points of contact.
This video

Welcome Letter From The Publisher »

[24 Dec 2009 | View Comments | ]

On December 21th and 23rd 2009, we can a pre-view call on how to make 2010 your business breakthrough year so you can start living the life you love! Below is a briefing of what was covered as well as your free MP3 download.
On the first call:
Having personal website has become a business necessity. But, for many of us it’s just another expense among a growing bunch of obsolete marketing tools (do you even use the yellow pages?)
But it doesn’t have to be that way.
If you have a website of …

 
 

Welcome Letter From The Publisher »

[22 Dec 2009 | View Comments | ]

Malika,
I can’t tell you how frustrated I am with wordpress. I found some errors in a post and decided to just copy and paste the corrected article instead of trying to get wordpress to take the corrections. Now, it won’t hold anything I tell it to do. I put a space between paragraphs and it takes it out.
It suddenly colored some of my post blue and it took an hour to get it back to black because I had to do it almost paragraph by paragraph …

Creating Content »

[18 Dec 2009 | View Comments | ]

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If you are ready this you have received your list of keywords and phrases. Now what do you do with them?? As far as evaluating your key work, it's general rule of thumb to use the words with numbers over 1000 in the 3rd column.
For the ones that you still love that don't fit the above over simplefied guidelines, we cab dig a little deeper into 'versions' of the words that may get you over the 1000 hump.
You …

Creating Content, writing to sell »

[17 Dec 2009 | View Comments | ]

I created a new opt-in page based on Eben Pagan‘s “18 Point Sales Letter” (Conversion Summit: Session 5).  Like I mentioned last time, I used Google’s Website Optimizer to perform a split-test (sending 50% of traffic to the old optin page and 50% to the new optin page).
After running the experiment for 8 days (from Nov.18.09), the experiment showed that the new optin page had a 98.3% chance of outperforming the original.   The old page converted at 4.44% while the new page converted at 11.3%.
A 155% improvement in E-Course signups. …

Attracting Leads, Marketing Strategies »

[13 Dec 2009 | View Comments | ]

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Welcome Letter From The Publisher »

[11 Dec 2009 | View Comments | ]

Hi Malika:

I have been receiving info from you for about a year but am still not clear how or which of your products/services would be best for generating leads for me. Honestly, not even sure if it would be a good fit for my services.
Take a look at my site at www.stylestrategist.com. I offer messaging writing and style services. Would love to talk to you to find out what would work for me.
Tonya
Hello Tonya,
First I’d like to thank you for being a loyal subscriber! I’ve had several questions about …